Close up of hands, sewing a Hotspur hide in Dream Factory, Crewe

Close up of hands, sewing a Hotspur hide in Bentley Dream Factory, Crewe

Factory visits and the Bentley experience

Join us for an exclusive look inside our extraordinary factory in Crewe.

Explore our factory

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Close up of detailed contrast stitching set in Portland hide.

Bentley Factory tour, two visitors being met by friendly staff at reception and Flying B radiator mascot in view.

Customer factory experience

As a valued Bentley customer, you are invited to an exclusive behind-the-scenes experience at our world-renowned production facilities in Crewe, Cheshire. Guided by one of our expert hosts, this privileged tour offers a rare glimpse into the meticulous craftsmanship that brings your Bentley to life. Journey through our wood and leather shops, and explore the main assembly hall where your dream car takes shape. This is a unique opportunity, reserved solely for our customers, to witness the passion, precision, and dedication that define every Bentley.

Self-guided tour

terms and conditions

Six visitors entering Bentley CW 1 house in glass exterior, with rear view of Bentley Bentayga in Beluga colour

About Bentley

CW1 House

CW1 House warmly welcomes all visitors to Crewe. Our stunning showroom is open to the public, offering a chance to explore the latest Bentley model range. Whether you're a long-time enthusiast or simply curious, CW1 House invites you to experience an insight into the world of Bentley.

Opening Hours:

8am-4.30pm – Monday to Thursday

8am-12pm – Friday

Closed – Saturday & Sunday

As various events take place at CW1 house throughout the year we recommend calling our reception before you visit to check availability. Tel. +44 (0) 1270 220600

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Close up of Bentley's Open Pore Koa Veneer.

A person on laptop, enjoying virtual tour of Bentley's factory in Crewe.

Prior booking required

Hosted virtual tour

For both prospective and existing customers unable to visit the factory in person, we offer an immersive, 360-degree virtual experience, giving you the freedom to explore our world-famous facilities. Guided by a customer host, you can enjoy a behind-the-scenes virtual tour of the factory, where every journey will be curated for you. To book please contact your nearest retailer.

enquire about a virtual tour

self-guided tour

Personalise your Bentley

Discover the true essence of Bentley craftsmanship by personally creating and commissioning your own Bentley right here at our factory. Drawing inspiration from the vast array of options you’ll see during your tour, whilst getting to know the skilled craftspeople who handcraft your car, our expert hosts will guide you on this journey, tailoring every detail to your exact tastes and preferences in our dedicated commissioning area. For those seeking a truly personalised and unique design, we offer the opportunity for a one-to-one co-creation session with our talented Mulliner designers, ensuring your Bentley is a perfect reflection of your vision.

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Factory experience- production proccess.jpg

Sign off your car at the home of Bentley

After placing your order, we know the anticipation of waiting for your bespoke Bentley to be hand-built and delivered can be hard. We are delighted to invite customers to be part of the final chapter in your car’s creation by takng part in the Sign Off process at our state-of-the-art ‘Excellence Centre for Vehicle Finish’. Guests will embark on a personalised factory tour, culminating at our Check Point 8 area, where you'll witness your car in its final build stages and have the unique opportunity to personally complete the production process. Our expert hosts will guide you through this unforgettable experience, immersing you in the extraordinary details of your Bentley and capturing memories that last a lifetime. For more information on this exclusive opportunity, please contact your local Bentley dealer.

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